Direct-First Interview with Rodrigo Machaz from Memmo Unforgettable Hotels
In this Direct-First interview, Rodrigo Machaz, General Manager of Memmo Unforgettable Hotels, shares what it takes to build a hotel brand...
Tips
Make your Hotel Website an eCommerce Powerhouse
“The first rule of eCommerce is that if you cannot find the product, you cannot buy it either.” – Jakob Nielsen,...
How Hotels can win at eCommerce & Drive Direct Bookings
Independent hotels have a competitive edge in their DNA - offering rare, remarkable experiences that guests want to talk about, post...
How Hotels in Denmark’s Hidden Gems can win more Direct Bookings
https://youtu.be/Z9Z3yBakKQU?si=pwTZx7oboHe5KJ88 While Copenhagen is often the center of attention in global tourism, Denmark’s charm extends far beyond its capital. We spoke...
3 Ways to Reward Guests for Booking Direct
Today’s travelers crave instant gratification and transparent value. According to Level 6, 60% of customers are willing to spend more if...
How to Turn Last-Minute Demand into Direct Bookings
As a self-confessed whimsical traveler, I tend to save “the best” of the planning process for last—the hotel booking. I usually...
From Jack of All Trades to Master of Hotel Direct Bookings
Across the hospitality industry, many hotels are consolidating their operations under all-in-one systems in pursuit of simplicity and efficiency. On paper,...
Boost Direct Bookings with HyperCommerce’25
https://youtu.be/2WhXJ4R1_aE?si=z0UcfHOBVv7Rt76p Did you know that many GuestCentric Hotels now generate over 50% Direct Revenue? To accelerate this growth, GuestCentric has launched...
10 Ways Hotels can increase Direct Bookings
The way hotels sell their rooms has come a long way. From basic reservation systems to sophisticated guest preference tracking, to...
How Mobile-Booking gives Hotels a Competitive Edge
The way travelers book hotels is changing, and mobile is leading the way. More than ever, guests are turning to their...
How to Personalize the First-Time Guest Experience
Personalization has attracted a lot of hype in recent years. So much so that it has almost lost its meaning across...
How Boutique Hotels can Reclaim their Fair Share from OTAs
As 2025 approaches, boutique and design hotel groups—especially those balancing bustling city center hotels with countryside or beach properties—face a pivotal...
Hotel Trends for 2025: Insights from Industry Experts
For GuestCentric's Latest in Travel podcast series in 2024, I had the privilege to engage with various experts across the travel,...
11 Hotel Trends to Watch in 2025
2024 was a wake-up call for the hotel industry. Record performance may have stolen headlines, but the reality was less glamorous:...
Booking: The Gatekeeper that won’t let go & What Hotels can do about it!
In May 2024, the European Union designated Booking.com as a gatekeeper under the Digital Markets Act (DMA), a move intended to...
