Guestcentric partners with Continental Hotels to Boost Direct Bookings
Reading Time: 2 minutesGuestCentric, the market leader in hotel e-commerce solutions in Portugal, is thrilled to announce a partnership with Continental Hotels, the iconic Iberian hotel group known for its prestigious properties across Portugal and Spain. This collaboration aims to optimize the guest experience by providing a unified platform for guests to explore and book all the group’s properties nationwide.
GuestCentric has successfully deployed its award-winning web portal solution to showcase all eight of Continental Hotels’ properties in Portugal. This ensures guests receive a consistent and seamless experience when searching, planning, and booking their stays. By centralizing information and booking capabilities, the portal enhances brand visibility and simplifies the guest journey, which is crucial for building brand loyalty and increasing direct bookings. Furthermore, GuestCentric has rolled out property-specific websites equipped with integrated booking engines across selected hotels within the group.
Of the partnership, Miguel Braga, Director of Operations for the Continental Hotels Portugal said: “We are excited to partner with GuestCentric on this transformative venture. Their reputation for providing hotels with solutions to enhance brand strength, improve guest experiences, and boost direct bookings is unparalleled. We look forward to seeing both our businesses grow and thrive together in the future.”
Filipa Campos, GuestCentric’s Director of Sales for the EMEA region added: “We are thrilled to embark on this journey with Continental Hotels. Our commitment to helping businesses grow is unwavering, and we are confident that our solutions will help capture guest demand and significantly enhance growth. We are dedicated to delivering an elevated online experience that meets the high standards of both Continental Hotels and their esteemed guests.”
With a shared vision of success, both companies are set to continue working closely to achieve new heights in brand visibility, guest satisfaction, and direct bookings. The future looks bright for this collaboration, promising shared growth and continued innovation.
