Lux Hotels Selects Guestcentric’s HyperCommerce to Boost Online Presence and Profits
Reading Time: < 1 minuteGuestcentric, a market innovator in hotel HyperCommerce solutions, has partnered with Lux Hotels, a prestigious Portuguese group with five properties in Fátima, Lisbon, and Sines, with some upcoming projects on the horizon. Lux Hotels chose Guestcentric for its expertise in providing digital solutions that help independent brands manage their online business and increase direct revenue by reducing dependence on intermediaries.
Guestcentric has already implemented its award-winning and fully integrated web and booking engine solution at two Lux Hotels properties: Lisboa Carmo Hotel and Lux Lisboa Park. These hotels also benefit from Guestcentric’s HyperCommerce solution, which consolidates all online marketing and sales tools into a single interface. This enables quick adaptation to guest needs, control over revenue management and online distribution, and personalized guest offers. The rollout will extend to Lux Hotels’ remaining six properties in the coming months.
Jose do Carmo, Sales & Marketing Director at Lux Hotels, expressed excitement about the partnership: “We are thrilled to partner with Guestcentric to enhance our online presence and grow our direct business. Their integrated web and booking engine solution, along with the HyperCommerce suite, perfectly align with our business goals, giving us the flexibility to respond to our diverse market segments. I look forward to increasing our profitability together.”
Filipa Campos, Director of Sales at Guestcentric, added: “It’s an honor to work with such an iconic brand in Portugal. Our mission is to empower Lux Hotels with user-friendly technology that allows them to maintain full control of their brand and grow their online business. I am confident that Lux Hotels will continue to strengthen their online presence and reach new heights.”
Through this partnership, Guestcentric and Lux Hotels are committed to continuous growth and increased direct revenue, setting new standards for online presence and guest satisfaction in the hospitality industry.
