Genares and GuestCentric Create Most Complete Digital Marketing Technology for Hotels in the Market
Genares and GuestCentric have formed a partnership that allows GuestCentric to use Genares’ distribution technology (GDS) to create an even more robust digital marketing platform.
GuestCentric provides hotels with all-in-one digital marketing solutions in order to manage promotions across social media and online platforms and via mobile applications. GuestCentric has become a valuable tool for over 1,000 hotels in 40 countries.
“As our services become more and more accepted in 4-star and 5-star city center hotels, we needed the GDS connectivity that Genares provides,” said Pedro Colaco, GuestCentric’s president and CEO. “With this platform in place, we have now created the most comprehensive and dynamic digital marketing solution for hotels both large and small.”
“Genares produces technology that allows hotels to better control their distribution options, increase their revenue and manage their inventory more efficiently,” said Ursula Rhode, COO for Genares. “Forming strategic partnerships with companies like GuestCentric allows us to provide even greater services to more hotels. We also strive to work with companies that are technology innovators such as GuestCentric.”