Hotel Bookings – What is the Guest’s Decision-Making Process?
In today’s highly competitive online travel marketplace, it is vital that hotels understand who their consumers are and what their decision-making...
Google Hotel Free Booking Links – OTA Freedom or Competition?
Google Hotel Free Booking Links - the biggest news for the industry by the search engine giant this year (so far)....
Hotel Marketing – What separates Winners from Losers?
In an economic recession, many Hoteliers may be hesitant to risk jeopardizing their revenue post-crisis by investing in marketing campaigns. If...
Will Hotel Direct Bookings Kill OTAs for Good?
Is it impossible for hotel direct bookings to overthrow the reign of OTAs? Can independent hotels challenge the supremacy of the...
Social Media for Hotels – Is it Worth it?
We all know the social media hype and have read plenty of articles of how important it is. And the truth...
Domestic Travel is King for Hotels – 7 Ways to Conquer It
Since the earliest days of the Covid-19 pandemic, our Hotelier PULSE research reveals that the majority of Hoteliers expect domestic travel...
Hotel SEO made Simple – Part 2
In Part 1 of our Hotel SEO series, we covered the importance of SEO for your hotel’s website and what you...
Hotel SEO Made Simple – Part 1
With the rise of Google’s dominance in the online travel search market, Hotel SEO is undoubtedly one of the most widely-discussed...
How Hotels Can Leverage ‘Social Proof’ to Increase Direct Bookings
Picture this scenario. You are at the theater and the curtain has just closed on the production. One person starts to...
The science behind memmo’s direct bookings
From lab to reality - the path to direct bookings Get to know the formula behind the outstanding rise of Memmo...
Hoteliers vs Muggles
The hospitality jargon on your website might be penalizing your direct reservations F&B, check-in, check-out, concierge, ETA, book direct, rate, overbooking.....
Should you rush the translation of your website to Mandarin?
Bai Du vs Google We can all agree that China is a HUGE market. Its internet users top the combined population...
