ChatGPT: How Conversational Bots will be the New OTAs
In late November 2022, OpenAI unveiled ChatGPT to the world, calling it a trained model that interacts in a conversational way....
Tips
Sustainability for Hotels – The Impact on Profitability
Nowadays, we see sustainability touted across trade publication headlines and social media. But beyond the buzzword, what does sustainability actually mean,...
Should Hotels consider Betting on Twitter?
It’s been a whirlwind of mass layoffs, revenue losses, investigations, provocative tweets, and app developments since Elon Musk announced his impending...
4 Ways to Increase GDS Visibility in 2023
Global Distribution Systems (GDS) are recovering steadily, even in resorts and other leisure-centric hotels. Recent data from the Global Business Travel...
10 Hotel Trends to Watch in 2023
Following the challenges of the preceding two years, 2022 saw travel resume at record-breaking levels, and hotels worldwide reaped the rewards....
Is your Hotel Marketing & Sales Mix your Worst Enemy?
As prices increase across travel, tourism, and hotels, travellers have grown more discerning than ever to ensure they get the best...
Is your Hotel Website Giving Mixed Signals to guests?
In today’s day and age, most of us will have heard different variations of the terrible first date story... One such...
Hotel Sales & Marketing Tips for Business Success
How can Hotels differentiate themselves from the Competition in 2023? Much has changed for hotels over the past few years, with...
Ant vs Grasshopper – Which will Hotels be this Winter?
Most of you reading this will be familiar with the children’s fable about the ant and the grasshopper. As the story...
3 Hotel Website Tips to Get More Direct Bookings in Summer 2022
Summer 2022 is here and everyone is eager to enjoy the full experience of the season, which is excellent news for...
4 Steps for Hotels to Deliver Guest Personalization
Whatever happened to hotel brand loyalty? Recent years have seen a substantial increase in guests critically researching offers and prices to...
Demystifying PSD2 for Hotels
Although it became mandatory for hotels to comply with the Payment Security Directive 2 (PSD2) in January 2021, the issue still...
7 Hotel Insights to be Optimistic about in 2022
Following the ever-changing and uncertain events of the past 2 years, 2022 is set to mark a major comeback for the...
Google Hotel Ads – Are you feeling the FOMO?
Owning 70% of the world’s total search traffic, Google is often the first place people go to when planning their next...
Mobile Bookings – How can Hotels capture the Demand?
If there is one thing Hoteliers have gained from the past 2 years of recession, it’s the rise in hotel direct...
